What You Wear Matters.
Choose Cotton.

The natural choice to protect your family and y[our] home.

Live and Breathe Fashion.

We’re surrounded by synthetic materials and clothes, but the reality of how they are made is far from comfortable.
You carefully choose what goes into your body – from the food you eat to the water you drink. But have you considered the impact of what's on your body? Fabrics like polyester, nylon, and spandex make up most of our clothing. These synthetics are derived from fossil fuels, essentially making them plastic.
0%
of global fabric production is synthetic.

Synthetic Clothes. Real Consequences.

Every time synthetic clothes are washed and worn, tiny fragments called microplastics break away. These microscopic particles never disappear. They enter our waterways, our soil, and become airborne, finding their way into our bodies. It is estimated that we inhale or ingest anywhere from 74,000 to 121,000 microplastic particles per year.

You can actively reduce the microplastic footprint in your home by choosing natural fibers. Taking control of your wardrobe is a tangible step towards lessening you and your family's exposure to toxic particles.

Research into the full health implications is still ongoing. The full effect of plastic particles inside us is still unknown.

Download the Fact Sheet.

DOWNLOAD PDF

Cleaner, Softer, Safer.

It's a fundamental "plant, not plastic" decision that supports your family's well-being and a healthier planet.
Cotton has been a staple in textiles for thousands of years. It's a natural fiber so comes from the earth and can return to it, without contributing to plastic pollution. It’s the fabric that breathes with you, keeping you cool and comfortable in your own skin.
Plant-Based
Derived from nature, not fossil fuels.
Biodegradable
Decomposes naturally, leaving no plastic residue.
Breathable & Comfortable
Offers natural comfort and supports skin health.
Durable
A long-lasting and reliable choice.
Reduces
Microplastic Shedding
Lessens environmental and personal exposure.
Check the Label.
Making a difference begins with a simple, conscious habit: checking the label. Before you purchase, take a moment to look at the label. Prioritize "100% Cotton" or blends with a high percentage of cotton. A small check makes a big difference to help you regain control over your health.

Plant Not Plastic: A Healthier Future.

Join a growing community of individuals who understand that what we wear matters. It's about making thoughtful choices that contribute to a healthier home, a safer environment, and a cleaner way of living.